Going Big With The Mini's

M&M’s were searching for a UK activation partner for the launch of their new Mini’s range, when our award-winning work for Lacoste caught their eye.​

The London flagship store activation included optically clear vinyl prints applied to 33 windows at 4m high and an instore display area, centred around a photo opportunity with giant 900mm diameter magnifying glass prop. This photo op was a huge success, creating a buzz both instore and online.​

​

​

Adaptive design, production and installation.​