Iridescent Shimmer

Festive Campaign for Warehouse

We collaborated with Warehouse to produce their Christmas windows. Their party collection was full of sequins and iridescent prints, with an emphasis on a petrol inspired pattern which set the scene for the campaign.

We printed onto a metallic stock and covered it with iridescent vinyl giving a multiple effect that changed colour when viewed from different angles.

To catch the consumers eye we motorised a few of the hanging panels and the turning motion reflected colours in every direction which shone light on to the pavement outside.